10 years in business • 18,000 custom orders • 70% return customers
Custom-Made Athleisure Designed for Real Women, Not Standard Size Charts
Made one-by-one in Canada for women who want comfort without giving up style
Shop -Your winter uniform just got softerSustainable basics and activewear for movement and comfort made in Canada 🇨🇦
Made slowly, on purpose — so it fits you, not a size chart
Why I Make Everything to Order
Every Bear & Roo piece is made one-by-one, only after you order - with the size, inseam, and details you choose.
This gives me the time to focus on fit, comfort, and quality instead of speed or excess.
Orders are sewn and finished in Canada, then shipped within 4-8 weeks - the time it takes to make something that truly fits and lasts.
Designed to mix easily, layer comfortably, and work across your whole day.
Start with the pieces you’ll reach for most
All pieces are designed to work together — start anywhere and build as you go.
Tanks, tees, and pullovers designed to fit comfortably on their own or under layers
Bottoms with room where you need it — and lengths that actually make sense
Easy layers for warmth, movement, and polished comfort
Essentials
Soft, supportive essentials made to disappear under your clothes
Real reviews from women who chose fit, comfort, and made-to-order over fast fashion.
Worth the Wait — According to Our Customers
Let customers speak for us
Quality over quantity:
I absolutely love the new sprint 1/2 zipper pullover. The fabric is soft, it quietly moves with the active body.
This is a fabulous addition to my soon to be new collection from Bear& Roo .
The pattern I chose feels somewhat magical, a beautiful tapestry of colors.
Pattern name : magnolia oil painting.
This piece can be paired with jeans, dress pants or off to the yoga studio.
I love it so much , Jen is making more for her Spring collection. Jen is easy to work with and she makes her line of clothing for all body types. Thanks again Jen. Looking forward to my next parcel. Ruth H
This merino fabric was just what I was looking for as a base layer for when I spend time at the rink watching my daughter play ringette. The material is so soft (and surprisingly) not tight fitting at all. It has a nice flow. I was expecting super tight fitting so could have sized down my essential tee for a more snug fit. It is such a breathable fabric, and it keeps me cozy and warm! I do not overheat and get all sweaty so win-win! It would be so perfect for any outdoor activities as a base layer.
Love love love my Parkland hoodies!!!!! So warm and cozy.
The style is relaxed, so allows for wearing a base layer underneath. The pockets are generous and add style to the front of the sweater. The hood is double layered, so warm but also generous in size.
These are going to be my new favourite pair of leggings. The fabric is very soft and they feel light weight when they are on. I will definitely be getting alot of wear out of these and ordering another pair in the future.
The Arrowhead leggings is one of my favourite leggings ( I have three favourite styles). The pockets work well for your phone. I get the 26 inch length as I am short (almost 5’3”) and the high rise. I wear size small. I like experimenting with different patterns and will choose some colourful prints.
The Sprint is one of my favourite pullovers to wear. I own multiple numbers of them in a variety of colours (Bear & Roo have wonderful deals). I especially like the fleecy material for the cooler months. Because I am not tall, almost 5’3” ( I have shrunk with age), I get them shortened between one to two inches. Sometimes I wear a Slim Racer underneath the Sprint instead of a regular tee shirt. I wear a size Small. I have paired the Sprint with Arrowhead leggings.
I like to wear the slim racers under tees and sweatshirt (eg Sprint) to provide extra warmth in winter. I do wear them on its own during the summer. I like the length of the Slim Racer and it is well made. I am wearing a size Small Slim Racer with a pair of Arrowhead leggings.
I love my tornado tanks! They are form fitting, great for layering or wearing alone on a hot summer’s day and the strappy back is just so stylish! I order my typical large in this size and think it’s the perfect fit! I love the length of these- not loo long or short. This is my fav tank from Bear and Roo!
I love the versatility and endless options to create what ever look you want! Jen is magic with pulling together epic creations!
Great semi crop option.
These are great all around cardigans. I appreciate the bum coverage and flowy look with this style. Dress them up or down is both and option.
I have so many of these tanks. They are perfect everyday summer tanks. These and the Baylor tanks are all I wear for tanks all summer.
This is the perfect multi syllable tee for what ever look you’re going for! The fit is great and I know it will pair well with anything.
Mile shorts have quickly become one of my favourite style of short! They allow versatility for desired fit across sizes too.
My husband is tall and skinny. The best part of these joggers is that I can customize the waistband and the length so he gets perfectly fitted pants. These are his favourites!
These pants are my go to. So comfortable, and I can wear them from home, to appointments.
One mom. One sewing machine. One mission: to make you feel good in your clothes.
Handmade to Fit Your Life
I’m Jen — mom of three and the maker behind Bear & Roo. What started as sewing clothes for my kids grew into something bigger: helping women feel confident, comfortable, and truly seen in what they wear.
Every piece is handmade by me in my home studio, with care given to the details that matter most — fit, comfort, and how clothing supports real life.
🌱 Sustainable, Slow Fashion
🌈 Size-Inclusive & Body-Positive
💗 Comfort That Works Overtime
🙋♀️ Made by a Mom, for Moms
✨ Designed for Real Life
made-to-order, and thoughtfully created in my Saskatchewan studio.
Made in Canada. Designed for You.
BEAR AND ROO is designed and manufactured in house, handmade with care—designed to fit your body, your lifestyle, and your values. No fast fashion. Just feel-good clothing that moves with you, not against you.